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OneClick Loyalty Blog: Is Your Direct Mail Going Directly to the Garbage?

By Staff Writer on August 15, 2017

You hire a team to design a letter enclosed in an envelope with the recipient’s name. It gets mailed out. The recipient receives it and opts to open it up. …

OneClick Loyalty Blog: Is Your Direct Mail Going Directly to the Garbage?

By Staff Writer on August 15, 2017

You hire a team to design a letter enclosed in an envelope with the recipient’s name. It gets mailed out. The recipient receives it and opts to open it up. …

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Reinventing the Mortgage Customer Experience

By Staff Writer on May 31, 2016

Paula Tompkins, CEO and founder of ChannelNet, was recently featured in an issue of Mortgage Banking magazine, a real estate finance publication. In the article, “Reinventing the Mortgage Customer Experience,”

What is Your Mobile Friendly Grade?

By Staff Writer on May 4, 2016

Take our mobile friendly test and find out. Last year, alarm bells went off in the online marketing world when Google announced the mobile friendly criteria and change in their

5 Ways Video Marketing Improves Your ROI

By Staff Writer on April 25, 2016

Great customer service, in the past, hinged upon a friendly face and personable service from a human. Today’s customers prefer taking control and handling their needs online. In fact, 40

3 Great Reads on Digital Transformation

By Paula Tompkins on April 20, 2016

Last week, there was a team from Ernst & Young in our offices. One of the visitors spotted the Agile Manifesto on our wall. He asked me if we have always

5 Ways Lenders Can Reduce CFPB Complaints

By Paula Tompkins on February 8, 2016

Accelerating the digital transformation of the customer experience is now one of mortgage industry executives’ top five imperatives. And customers could not agree more. In the Accenture Banking 2020 Consumer

5 Customer Experience Resources Worth Reading

By Paula Tompkins on February 1, 2016

This time of year there is a plethora of articles summarizing 2015 and making recommendations and predictions for 2016. What really catches my attention are the articles and research studies