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OneClick Loyalty Blog: Is Your Direct Mail Going Directly to the Garbage?

By Staff Writer on August 15, 2017

You hire a team to design a letter enclosed in an envelope with the recipient’s name. It gets mailed out. The recipient receives it and opts to open it up. …

OneClick Loyalty Blog: Is Your Direct Mail Going Directly to the Garbage?

By Staff Writer on August 15, 2017

You hire a team to design a letter enclosed in an envelope with the recipient’s name. It gets mailed out. The recipient receives it and opts to open it up. …

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Converting Website Visitors into Brick and Mortar Buyers

By Staff Writer on June 20, 2016

ChannelNet CEO Paula Tompkins is a regular contributor to CMSWIRE.com, a web magazine focusing on customer experience management, digital marketing, social business and enterprise information management. Her June article, Convert

5 Ways Video Marketing Improves Your ROI

By Staff Writer on April 25, 2016

Great customer service, in the past, hinged upon a friendly face and personable service from a human. Today’s customers prefer taking control and handling their needs online. In fact, 40

5 Customer Experience Resources Worth Reading

By Paula Tompkins on February 1, 2016

This time of year there is a plethora of articles summarizing 2015 and making recommendations and predictions for 2016. What really catches my attention are the articles and research studies

3 Ways to Increase Insurance Renewals

By Staff Writer on January 25, 2016

This article is part 2 of a two-part series explaining what the insurance industry can learn from the automotive industry and improve insurance renewals. The first article described the road map