Our CEO, Paula Tompkins, writes in her March 3, CMSWire.com column, about how the best return on data comes from leveraging intent data. She also talks about how to bridge
The lack of quality data is behind many of the top 5 worries that CMOs say keep them up at night. The ability to integrate data into a relevant, personal
Accelerating the digital transformation of the customer experience is now one of mortgage industry executives’ top five imperatives. And customers could not agree more. In the Accenture Banking 2020 Consumer
This time of year there is a plethora of articles summarizing 2015 and making recommendations and predictions for 2016. What really catches my attention are the articles and research studies
This article is part 2 of a two-part series explaining what the insurance industry can learn from the automotive industry and improve insurance renewals. The first article described the road map
The financial industry’s customer experience gains in 2015 and plans for 2016 are featured in a CMS Wire article by ChannelNet’s own CEO Paula Tompkins. The personal relationship advantage banks once
Many best-in-class lenders now use F&I to make money, not just take money. The F&I (Finance and Insurance) process is a gold mine of opportunity. Once the most dreaded part
No, we are not talking about a content marketing strategy. Developing a content strategy is the first place to start when you are building an online solution whether it is
The brands that are succeeding today are the ones that give people the information they want, when they want it, in a format that is meaningful to them. The ability
