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In 2018, It's Still Personalization

By Staff Writer on February 28, 2018

“The whole concept of personalization is simply on steroids right now. It’s all about the consumer in that one moment in time,” states Terry Lundgren, Executive Chairman at Macy’s. “We’re …

In 2018, It's Still Personalization

By Staff Writer on February 28, 2018

“The whole concept of personalization is simply on steroids right now. It’s all about the consumer in that one moment in time,” states Terry Lundgren, Executive Chairman at Macy’s. “We’re …

Cross Channel Connection

Is Your Marketing R.O.I…D.O.A.?

By Staff Writer on July 26, 2017

Today’s consumers are inundated with countless marketing messages, tactics and ploys vying for their attention. As each one battles for relevancy over the others, the message starts losing its value

Is Your Responsive Design a BIG FAIL?

By Paula Tompkins on December 5, 2016

Unfortunately, passing Google’s page test gives many marketers a false sense of security. Implementing a responsive design does not mean your website is automatically mobile friendly. Your main website may

Mobile-Friendly Focus Increases In-Store Traffic

By Staff Writer on August 9, 2016

Hunter Douglas, the leading manufacturer and marketer of custom window fashions, is migrating their 2,300 Alliance dealers to a high fidelity, mobile-optimized website platform created by ChannelNet. The websites have